Supply Chain Managment Association Opens in Second Life

Okay, so I admit it, Second Life is growing on me. What I thought was just a virtual world for introverts and other anti social freaks it is actually very practical. For example, IBM is hosting virtual team meetings and is even doing job recruiting. But what caught my eye today while I was flying around is that the Supply Chain Management Association (SCMA) at the Eli Broad College of Business at Michigan State University has opened a Second Life office (see photo of my virtual me, Sac Racer, hanging out in the SCMA lobby)

On entrance into the virtual building visitors can pick up a business card with the following introduction:

"The Supply Chain Management Association is dedicated to helping consumers and businesses buy goods and services more effectively in Second Life.

From Electronic Reverse Auctions to consumer advocacy seminars, this organization will lead the way in making sure money in SL is well spend, and suppliers are kept honest.

If you share our consumer-oriented goals, please join our organization (it's free-of course). And if you're a business owner looking to better understand your supplier base, just have a look around our office and see if membership would be right for you.

After all, you work hard for your money... why waste it?"

While the location doesn't offer more functionality then a business card, perhaps this is why a press release hasn't been issued yet, I applaud the efforts of the SCMA for reaching out to new audiences. After all that is a charter goal of any association.

To visit the SCMA building click on this SLURL (you'll need to have Second Life installed) http://slurl.com/secondlife/Banshee/23/233/73